Personalized ESG for converged digital broadcast and 3G mobile services

Xu Zhang

AbstractThe current designs of conventional Electronic Service Guides (ESGs) are an increasingly inefficient way for users to discover and select something to watch from the large amounts of digital broadcast content for Mobile TV available on handsets. One of the options to improve the design involves personalizing media selection from the existing Electronic Service Guide. The opportunity to deliver personalization has been made easier by the rapid pace of convergence. The overall aim of the project is to explore how to realize personalized ESG based on shifting contexts in converged digital broadcast and 3G environments. This report covers a review of various aspects influencing ESG design, an analysis of the stakeholders involved in mobile TV, and the planning, implementation and analysis of a case study based on a broadcaster. On this basis, an ESG design is proposed and preliminary work has been done on a prototype. The report concludes with a brief discussion of ESGs for Mobile TV and suggestions for future work.
TypeMaster's thesis [Academic thesis]
Year2008
PublisherInformatics and Mathematical Modelling, Technical University of Denmark, DTU
AddressRichard Petersens Plads, Building 321, DK-2800 Kgs. Lyngby
SeriesIMM-M.Sc.-2008-06
NoteSupervised by Assoc. Prof. Reza Tadayoni and Michael Petersen, CICT, IMM, DTU.
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BibTeX data [bibtex]
IMM Group(s)Other